Privacy Policy

Privacy Policy

Assurant® Website Privacy Notice

This website is operated by Lifestyle Services Group Limited (“LSG”), with mailing address of Emerald Buildings, Westmere Drive, Crewe, Cheshire CW1 6UN, United Kingdom (UK) a member of the Assurant, Inc. group of companies (hereinafter, “We”, “Us”, “Our” or “Company”). LSG is the data controller of your Personal Information in the context of this website.

This Privacy Notice (“Notice”) describes how We will process and protect information relating to an identified or identifiable individual (“Personal Information”) when you use Our website. Your Personal Information shall be held and used in accordance with applicable legislation relating to the protection of Personal Information (the “Applicable Law”).

This Notice applies to the Service only and does not necessarily reflect practices with respect to information gathered through other services We offer or websites We operate or the collection of information through off-line means.  To review the privacy practices of those other services, please refer to the policies provided in association with each.

If you have any questions relating to your privacy, please contact Us using the details provided at the bottom of this Notice.


1. Personal Information We Collect
We collect your Personal Information in the following situations:

1.1 When you communicate with Us or contact Us for Customer Support
When you send Us an email via Our Contact Us page, We will collect information that you provide to Us in your communications (such as the query or issue that you have raised).

1.2 When you access the Service
We collect information about devices used to access Our website, (including IP address). Additionally, We use cookies and similar technologies such as web beacons to collect information about how you use and navigate Our Service (for example, the pages that you view and links that you click). We use cookies to help Us recognise you, improve your experience, increase security, and measure use and effectiveness of Our services. For more information about the cookies We utilise on the Service, please view Our  Cookies Notice.


2. Purposes and Legal Basis for the Processing of your Personal Information
We process your Personal Information for the following purposes:

To respond to a request from you submitted through the Contact Us page of this website.

As required by Us to conduct Our business and pursue Our legitimate interests, in particular:

  • We will use your Personal Information to respond to any comments or complaints you send Us;
  • We monitor use of the website, and use your Personal Information to help Us to track and analyse preferences and trends, evaluate possible new features, functionality and services, and improve Our website.
  • We use Personal Information to help Us recognise you on the website, improve your experience, increase security of Our networks and systems, and measure use and effectiveness of Our website.
  • We use Personal Information you provide to investigate complaints received from you or from others, about the website or Our products and services. We also use this Personal Information to track potential issues (for example, issues with this website) and trends to better serve you;
  • We use Personal Information to make decisions about, and to effect, reorganisations or sales of all or part of Our business; and
  • We use Personal Information in connection with legal claims (for example, relating to denial of an insurance claim), compliance, regulatory and investigative purposes (for example, theft and fraud investigations) as necessary (including disclosure of such information in connection with legal process or litigation).
  • Where you give Us consent:

    We place cookies and use similar technologies in accordance with Our  Cookies Notice and the information provided to you when those technologies are used; and

  • On other occasions where We ask you for consent, We will use the data for the purpose which We explain at that time.
  • For purposes which are required by law:

  • In response to requests by government or law enforcement authorities conducting an investigation;
  • Responding to complaints where We are under a legal or regulatory obligation to adhere to a complaints handling procedure; and
  • Fraud prevention purposes and other legal obligations, including to establish, exercise or defend a legal claim.
  • Withdrawing consent

    Wherever We rely on your consent, you will always be able to withdraw that consent free of charge. Where you have given Us your consent, you can withdraw it by using the mechanism described to you at the time that your consent was obtained, or by contacting  Us.


    3. How we share your Personal Information

    3.1 Our Affiliates
    We may share your Personal Information with Our parent company, Assurant, Inc. and  affiliates to respond to your question or enquiry.  

    3.2 Our Service Providers
    We employ third party companies and individuals to facilitate the Service (for example, customer support, application or database hosting, development, logistics, analytics).  These third parties have limited access to your Personal Information to perform these tasks on Our behalf and are obligated to Us. The personnel of such third parties who use your Personal Information is limited to those individuals which are authorised to do so on a need-to-know basis and as necessary to provide these business services to Us. We do not authorise such third parties to disclose or use this Personal Information for any other purpose than we have specified.

    3.3 Public Authorities
    We may disclose your Personal Information if required for the purposes above, if mandated by law or if required for the legal protection of Our legitimate interests in compliance with Applicable Law.

    3.4 Other Categories of Recipients
    We may also disclose your Personal Information, in the context of the sale of part or all of Our business, an acquisition or where required by law, such as in the context of litigation or to comply with a court order.


    4. Third Party Links
    We link to other websites which are not within Our control. Once you have left Our website, We are not responsible for the protection and privacy of any information which you provide to such other websites.  It is therefore recommended that you exercise caution and read such websites’ privacy policy.


    5. Where your Data is Processed
    In providing the Service, your Personal Information is processed in United Kingdom (UK), the European Economic Area (“EEA”) and United States of America.

    Where Personal Information is transferred outside of the UK and EEA We will make sure it is protected to the same extend as in the UK and EEA. We will transfer Personal Information to a country with privacy laws that give the same protection as the UK and EEA, the adequate countries by decision of the EU Commission, or We will ensure that appropriate Standard Contractual Clauses are in place for those countries with privacy laws that do not have adequate protection. To obtain a copy of the relevant transfer mechanism or additional information about transfers, please send your request to Us.

    6. Your Choices and Rights
    Click here to submit your privacy request:

    You have the right to request access to, correction of, and deletion of your Personal Information, and to restrict the processing of your Personal Information. You also have the right to request the restriction of Our use of your Personal Data, as well as request a structured commonly-used and machine-readable copy of Personal Information that you have provided to Us for a contract or with your consent, or to ask Us to transmit (port) this Personal Information to another controller.

    You may also object to Our processing of Personal Information in certain circumstances (in particular, where We do not need to process the information to meet a contractual or other legal requirement, or where We are using the data for direct marketing purposes.

    You can exercise any of your rights by making a request : In order to safeguard your Personal Information from unauthorised access, We may ask that you provide sufficient information to identify yourself prior to providing access to your Personal Information.

    In certain situations, and subject to Applicable Law, We may not be able or obliged to comply with part or all of your individual requests. For example, We may not comply with an access request if doing so would reveal Personal Data about another person.  Also, We will not comply with a deletion request relating to information which We are required by law to keep or have compelling legitimate interests in keeping. Please note that We have the right to refuse and/or charge a monetary fee for requests which are manifestly unfounded or excessive (for example, due to their repetitive character).

    If you have unresolved concerns, you have the right to complain to an EU data protection authority (‘supervisory authority’) where you live, work or where you believe a breach to have occurred.

    Provision of your information is optional, but it may impact Our ability to provide the Service to you. For example, if you do not provide your personal information when you send us an enquiry via Our Contact Us page, We may not be able to respond to your request in a timely manner.


    7. Communications from Us
    We communicate with you through email. We will send you responses to your enquiries.


    8. Data Retention
    We retain Personal Information you provide as needed to provide the Service. We may retain your Personal Information if retention is reasonably necessary to comply with Our legal obligations, meet regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce this Notice and Our  Terms of Use. We may retain Personal Information for a limited period of time if requested by law enforcement. Our customer support may retain information for as long as is necessary to provide support-related reporting and trend analysis only, but We generally delete or de-personalise transaction-related data consistent with this Notice.  Once Personal Information is anonymised, We may retain and use such information. Additionally, We maintain logs and backups for security, debugging, and site stability purposes for up to 30 days.


    9. Information Security
    We have implemented safeguards designed to protect your Personal Information in accordance with industry standards.
    We have measures in place to restrict access to Personal Information to those individuals whom We know have a valid business purpose to have access to such information. We maintain physical, electronic and procedural safeguards. We follow generally accepted standards designed to protect the Personal Information submitted to Us, both during transmission and once We receive it. We require those who provide services for Us and to whom We provide Personal Information collected through the Service to keep such information secure and confidential. However, no method of transmission over the Internet or method of electronic storage is totally secure. Therefore, We cannot guarantee its absolute security.


    10.   Important Information

    10.1 Minimum age
    We do not knowingly collect Personal Information from anyone under the age of 18.  You must be at least 18 years of age to use the Service.

    10.2 Changes to this Notice
    We may update this Notice from time to time. If We make any material changes to Our Notice, We will notify you by means of a notice through the Service, or by other means prior to the change becoming effective, so that you may review the changes before you continue to use the Service. Please review changes carefully.

    10.3 Contact Us
    For customer enquiries, please contact Us at: Lifestyle Services Group Limited, PO Box 98, Blyth, NE24 9DL, or  contact Us.

    Click here to submit your privacy request:

    We welcome your questions or comments regarding this Notice. Please write to Lifestyle Services Group Limited, Data Protection Officer,  Emerald Buildings, Westmere Drive, Crewe, Cheshire CW1 6UN, United Kingdom, or send Us an email at  [email protected].

    Effective Date; July 2021