This session looks to cover the following:
- How a user experience may differ from on- to off-line and how do motor retailers join the dots?
- What data points are valuable in the journey and how do dealers craft an exceptional customer experience through both channels?
- How does the user interface (UI) influence the customer experience (CX)?
Get to grips with this subject at your business by using the experience of a panel of experts spanning UI, UX, Omni, Retail and Online. And as convergence occurs in our connected lifestyles Assurant will give you a unique perspective fusing connected living and automotive panellists.
Chaired by: Tim Rose, Editor, AM
Panellists include:
Ben Mills, Digital Marketing Specialist at FOHarsh Singh, AVP, User Experience & Design at Assurant
Jeremy Evans, Chief Executive at Marketing Delivery
Damian Tyler, European Business Development and Commercial Director at Assurant
Loic Perusset, Marketing & Partnerships Manager at Samsung Electronics