Brian Feeney has been named as Assurant’s new RAC account manager, looking after the relationship between the two companies in the dealer and aftersales sector.
He will be involved in initiatives such as the RAC Dealer Network, which consists of more than 1,200 used car retailers across the UK offering a range of RAC-branded products created in conjunction with Assurant, notably warranties, and will also look to build on a range of recently-created strategic partnerships.
He said: “The consumer propositions that we help used car retailers create through the Dealer Network have been recognised for several years as being market-leading, providing not just warranties but valued consultancy and marketing assistance, all backed up by the strength of the RAC brand.
“Over the last year, we have been building on this success with the creation a series of strategic partnerships designed to further assist our dealers featuring companies such as G3, Judge Service and Vehicles in Video, providing their products and services on preferential terms.
“We view these partnerships as important to the future of the RAC-Assurant partnership. They build important additional value into our offering to dealers and it is very much my role to look at new avenues where more relationships of this type can be created.”
This is Brian’s first role in the motor industry after spending the last 10 years in commercial roles in technology and fast-moving consumer goods companies.
He is reporting to Assurant’s RAC client director, Lee Coomber, who said: “Brian has already impressed us with his knowledge, enthusiasm and attitude, and we are sure he will help to maximise the potential of the partnership between the RAC and Assurant, which is very much unique in the dealer and aftersales sectors.”
Assurant is a Fortune 500 company with a presence in 21 countries.
Notes to Editors
Press office contacts and interviewee availability
RAC press office: [email protected]
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About the RAC
The RAC, an iconic UK brand, provides complete peace of mind to 13 million UK private and business drivers, whatever their motoring needs. As well as its premium nationwide breakdown assistance service – with an expert branded patrol workforce attending more than two million breakdowns every year – it offers a wide range of market-leading products across insurance, legal services, vehicle inspections and service, maintenance and repair. The RAC is also at the forefront in helping drivers make the switch to electric vehicles and leads in the development of new solutions for businesses and OEMs, partnering with the best in the motoring and mobility space.
Assurant, Inc. (NYSE: AIZ) is a leading global business services company that supports, protects and connects major consumer purchases. A Fortune 500 company with a presence in 21 countries, Assurant supports the advancement of the connected world by partnering with the world’s leading brands to develop innovative solutions and to deliver an enhanced customer experience through mobile device solutions, extended service contracts, vehicle protection services, renters insurance, lender-placed insurance products and other specialty products.
For press enquiries please contact:
Simon Wells at Paperchase PR on 07768 912430 or e-mail [email protected]